FourCars – In Car Entertainment Specialists

National brand FourCars are UK wide specialists in the supply of high-end in-car-entertainment (ICE) technology. The business operates a national dealer network and partner program called FourMasters. FourMasters is structured around quality, specialist skills and guaranteed service levels to customers who appreciate and are willing to pay for high quality bespoke audio solutions.

The Brief .....

FourCars recognizes that ICE systems range vastly in equipment, quality, configuration and price. The company’s desire was to demonstrate through digital media their unique ability to consistently execute in all of the above areas, while improving their dealer network and increasing sales. FourCars recognized that video and multimedia would be an excellent way to demonstrate their unique differentiation and value proposition.

iRelish Media was tasked with creating reusable multimedia content (website, dvd, streaming) and digital media enabling these messages to be understood and acted upon by interested parties. To view visit the fourcars website.

The outcome ........

*Digital Video*
iRelish Media generated a unique and powerful blend of video (Top Gear styled), high end CGI and graphics which were applied to the website and used on a dvd for the dealer network.